There are a lot of promotion services you can find online, but you'd usually be able to get promotion on either TikTok or Instagram. On the other hand, Artist Push provides both, yet it doesn't end there.
Artist Push (artistpush.me) started its company back in 2015.
It's collaborated with more than 20,000 of their clients, completed more than 12,000 campaigns, has a team of 20+ employees (including 4 co-founders), has promoted more than 5 artists to hit the Billboard Hot 100, has promoted more than 309 acts to hit the iTunes Top 100, and has generated more than 40 million YouTube views.
If you're a content creator wanting to promote on multiple platforms at the same time, instead of using one agency for one platform and one company for the other, you could benefit from Artist Push.
Streaming promotion services, TikTok and Instagram are where you hear about Artist Push, but it goes further than those two platforms
Most people come across Artist Push when looking for promotions on both TikTok and Instagram. Since both platforms are heavily engaged with, getting early traction means more views on both platforms. A video on TikTok that's promoted in its first 48 hours would reach more people, as would Instagram Reels, and Artist Push helps boost that initial attention with real followers and engagement.
It's a shame that most creators stop after that.
Here's more of what you get with Artist Push if you look down the list of services.
PR is a service that people might forget about, but if you're trying to increase brand awareness outside of social media, getting a PR placement is likely to bring more long-term value than a viral video on social media. Unlike a social post that will disappear down a feed, a PR piece stays online, with its link being able to be shared by journalists and other industry professionals, so they can check them out months or years after the publication date.
Blog posting has similar implications. Artist Push promotes content on music and content-creator industry sites to improve SEO and gain credibility by building a history of professional mentions. Artists looking to pitch to a record label or potential brand partners would probably appreciate a professional history that you can point to.
Promoting on Twitch is a promotion for a specific segment: streamers. Unlike other services that promote recorded videos, streamers promote live performances, gaming streams, or other similar content. The streamer has a Twitch audience that's always there, and the more engagement they have, the better it is for the platform. Promoting new channels with Artist Push would help get them into a new tier.
Threads is a new platform, with more organic reach than Instagram since it has less competition. It's better to jump on an opportunity when you can, which is what Artist Push has done.
With Discord, you can promote directly to their community. Discord is the only service on this list that focuses on an active community, as opposed to just a page. This promotion would help get real Discord members into a community.
What this means for creators
It can be expensive and difficult to hire different companies to promote you on TikTok, Instagram, Twitch, Discord, Threads, and a PR service, when you can have Artist Push promote across all these sites at the same time. If you know that you've been getting promoted on TikTok and Instagram with Artist Push before, you can take a look at the service list at artistpush.me.
FAQ
Does Artist Push work with content creators who are not musicians?
While the majority of their clients are musicians, the promotion services, as mentioned above, can also apply to content creators who build their following with videos, live content, and articles.
How is Twitch promoted through Artist Push?
Twitch can be promoted with real followers and viewers. By promoting the channel, artists push the viewers past the threshold of organic viewers, increasing the likelihood of following.
Is Discord promotion beneficial for smaller creators?
This depends on what the creator wants from their community. Discord is great for creating engagement between a creator and their fans, so a smaller but more active community would probably generate better traction on that than a larger group of viewers.
How is blog posting and PR different?
The main purpose of blog posting is to gain visibility on the web while PR would focus more on coverage with links to news sites and reviews. Both of them will get you more exposure and a professional history, though getting a feature with the music industry would carry more weight.
